Website copywriting
Search Engine Optimised copywriting to get you found onlineDo you want your website copy to rock?
Rockin’ website copy gets your audience tapping their feet, nodding their head, singing along, and screaming for more. It grabs your audience’s interest, engages them and convinces them that your product or service is what they need.
If you’d rather throw the drum sticks on the ground, kick the drum set and storm off than write your website, chill. I’m your trusty copywriting sidekick who makes everything sound slick, cool and harmonious.
After I’ve written and polished your copy, it will make your fans want to throw money at you.
That’s why I created my Small Business Website Copywriting packages, with three music inspired options to choose from.
Website copywriting not only persuades your readers to take action but also improves your Google rankings. Website copywriting uses search engine optimisation – SEO. SEO is essential for your business to be found on Google.
Your business will get results such as:
• Higher page rankings on Google
• More traffic
• More conversions
• Lower advertising costs
• Brand awareness and credibility
• An increase of followers on social media
• Putting you ahead of the competition.
Website copywriting packages
Start Me Up | The Rolling Stones
1 page SEO website copy- Comprehensive briefing questionnaire
- 1 hour briefing
- Competitor and industry research
- SEO keyword research
- SEO title tags and meta descriptions
- Up to 400 words per page
- 1 round of revisions
- Professional proofreading
Start Me Up | The Rolling Stones
3 pages SEO website copy- Comprehensive briefing questionnaire
- 1 hour briefing
- Competitor and industry research
- SEO keyword research
- SEO page titles and meta descriptions
- Up to 400 words per page
- 2 rounds of revisions
- Professional proofreading
Let It Rock | Bon Jovi
5 pages SEO website copy- Comprehensive briefing questionnaire
- 1 hour briefing
- Competitor and industry research
- SEO keyword research
- SEO page titles and meta descriptions
- Up to 400 words per page
- 2 rounds of revisions
- Professional proofreading
I Want It All | Queen
10 pages SEO website copy- Comprehensive briefing questionnaire
- 1 hour briefing
- Competitor and industry research
- SEO keyword research
- SEO page titles and meta descriptions
- Up to 400 words per page
- 2 rounds of revisions
- Professional proofreading
Need a custom website copywriting package?
Contact me for a customised quote.
Why choose me?
I help businesses by writing engaging, value-packed, and persuasive copy and resumes to reel in their readers and convince them to take action.
I offer a professional, tailored and considered approach to copywriting. Which means I take the time to get to know you and what you need.
So why stress about doing it yourself when you have access to a professional copywriter?
Your marketing projects are much more valuable when created with purpose and professional knowledge.
Copywriting process
Step 1: Get in touch
Contact me for a 15 minute discovery call to talk about your project.
Step 2: Briefing document
I’ll email you a briefing form to fill in. Include as much information as you can so I can give you an accurate quote.
Don’t worry if you can’t fill it all in. We go through this in a consultation.
Step 3: Proposal
I’ll send you a proposal outlining the work involved, the cost, and my Terms and Conditions.
Step 4: First invoice
After you’ve signed and returned the proposal, I’ll send you an invoice for 50% of the project fee.
This is standard practice with copywriters.
If the project is less than $1000, 100% payment is required before any work starts.
Step 5: Consultation
We’ll organise a time to go through the brief, by phone or Zoom.
Step 6: Skelton draft and first draft
I’ll write a skeleton draft which is an outline of the points made in the consultation.
I also provide a draft paragraph to ensure I get the tone of voice right.
Once you approve this, I’ll write the first draft.
You’ll review the first draft and let me know if you want any changes – two rounds of revisions are included.
Additional rounds are charged at an hourly rate.
Step 7: Final invoice
I’ll send the final invoice when I send the first draft. Payment is due within 7 days.
Step 8: Project sign off
When I finish your project, I’ll send you a project sign off document.
This document confirms that you’re happy with the final copy, and also asks for feedback.
Step 9: Copyright
Until you’ve paid the final invoice and signed the project sign off document, the copyright for all work provided so far remains the property of Words By Susan and may not be published, reproduced, altered or redistributed in any way.