Website copywriting

Search Engine Optimised copywriting to get you found online

Do you want your website copy to rock?

Rockin’ website copy gets your audience tapping their feet, nodding their head, singing along, and screaming for more. It grabs your audience’s interest, engages them and convinces them that your product or service is what they need.

If you’d rather throw the drum sticks on the ground, kick the drum set and storm off than write your website, chill. I’m your trusty copywriting sidekick who makes everything sound slick, cool and harmonious.

After I’ve written and polished your copy, it will make your fans want to throw money at you.

That’s why I created my Small Business Website Copywriting packages, with three music inspired options to choose from.

Website copywriting not only persuades your readers to take action but also improves your Google rankings. Website copywriting uses search engine optimisation – SEO. SEO is essential for your business to be found on Google.

Your business will get results such as:

• Higher page rankings on Google
• More traffic
• More conversions
• Lower advertising costs
• Brand awareness and credibility
• An increase of followers on social media
• Putting you ahead of the competition.

Need a custom website copywriting package?

Get in touch for a customised quote.

Why choose me?

I help businesses and job seekers by writing engaging, value-packed, and persuasive copy and resumes to reel in their readers and convince them to take action.

I offer a professional, tailored and considered approach to copywriting. Which means I take the time to get to know you and what you need.

So why stress about doing it yourself when you have access to a professional copywriter?

Your marketing projects are much more valuable when created with purpose and professional knowledge. 

Frequently asked questions

What's the process?

Step 1: Get in touch

We start with a 15 minute discovery call to find out more about your project. 

Step 2: Brief

I’ll send you a brief to fill in. Include as much information as you can so I can give you an accurate quote. Don’t worry if you can’t fill it all in. We go through this in a consultation.

Step 3: Proposal

I’ll send you a proposal outlining your project details and costs, along with my terms and conditions.

Step 4: First invoice

After you’ve signed and returned the proposal, I’ll send you an invoice for 50% of the project fee. This is standard practice with copywriters. If the job is less than $1000, payment is required upfront.

Step 5: Consultation

We’ll organise a time to go through the brief, by phone or Zoom.

Step 6: First draft

I’ll write a skeleton draft of the copy which is an outline of the points made in the consultation. Once you approve this, I’ll write the first draft.

You’ll review the first draft and let me know if you want any changes – two rounds of revisions are included. Additional rounds are charged at an hourly rate.

Step 7: Final invoice

The final 50% payment is due when I provide the first draft. Payment is due within 7 days.

Step 8: Project sign off

When I finish the second draft, I’ll send you a Project Sign Off document. This document confirms that you’re happy with the final copy. Once you’ve signed off this document and paid the final invoice, the copyright for all work provided transfers to you.

Step 9: Copyright

Until you’ve signed the Project Sign Off document and paid the final invoice, the copyright for all work provided so far remains the property of Words By Susan and may not be published, reproduced, altered or redistributed in any way.

Step 10: Finished

Now we’ve finished, and we’re both happy little Vegemites. I’ll ask you for a testimonial to use on my website and social media.

How long does it take?

This depends on the size of the project and how booked up I am.

I’ll give you a more definite time once we’ve discussed your project. 

Can we meet?

Due to Covid-19, no. But we can chat by phone, email or Zoom.

Need help with your website copywriting?